Solutions
By challenge
Domain consolidation & website mergers
Execute seamless domain consolidation & website mergers at scale
Protect SEO & brand
Keep your users on track and your SEO intact
Secure redirect infrastructure
Get unparalleled security, reliability and performance
Rebrands & website migrations
Handle rebrands and website migrations seamlessly at any scale
By team
IT & WebOps
Get effortless control over every URL on every one of your domains and websites.
Marketing & SEO
Protect every user journey and preserve your SEO link equity
Enterprise
Build connections at scale, protected by world-class security.
Enterprise
Build connections at scale
Deliver seamless customer experiences across all your websites and domains
Explore our enterprise service
Product
Features
Create redirects
Create and deploy all your redirects quickly and easily
Manage redirects
Manage all your redirects in one centralized platform
Analyze redirects
Gain powerful insights from your redirect traffic
Team management
Collaborate securely across your organization
Global scale
Deliver seamless customer experiences across your websites and domains
Security & privacy
Keep all your audiences and web properties safe
Developer resources
Streamline development with powerful integrations and automations
What’s new
Product updates
Featured resource
Introducing urllo: celebrating a new era in URL redirection
After 10 years of pioneering URL redirection, I’m thrilled to introduce urllo (UR-loh) — the evolution of EasyRedir.
Find out more about our rebrand
Resources
Resources
All resources
Get industry insights, customer stories and the inside track
Learn
Access expert resources so you can master URL redirection
Customer stories
Discover how businesses like yours are protecting their critical connections
Newsroom
Stay connected on our latest innovations and company milestones
Support
Help center
Get technical support content on-demand
Product updates
Explore the latest product updates
System status
Your connection to real-time system updates
API docs
Access API docs whenever you need them
What's new
Ministry Brands reimplemented their revenue application stack and automated workflows across a host of critical projects with urllo.
Read customer story
Pricing
Company

Keep your users on track and your SEO intact

Broken links and 404 errors hurt your brand, your SEO and your users. Protect all of them with the world’s most trusted URL redirect service.

Take full control of your redirects. Without administrative nightmares

Prevent broken links and 404 errors from hurting your SEO performance. Keep traffic flowing seamlessly to your content.

Create redirects fast and manage them with ease

Create, update and manage redirects yourself from our easy-to-use dashboard. Plus, we’re here anytime you need us with the best customer support in the industry.

Identify and fix broken links

Use our lost traffic report and automated email summaries to easily identify and fix broken links, and avoid 404 errors. Spot potential issues before they impact your search rankings. Make sure all your audiences stay connected to your brand and get where they need to go every time.

Import in bulk via CSV

Create hundreds or thousands of redirects quickly with our CSV import service. Our customer support team will provide all the technical information required, check your source files and import all of your redirects into the system. Or you can add them yourself.

I've set up several clients with urllo over the years. They do exactly what I need, and the set up process is super simple. Their support has been top notch and I can't recommend them enough!
Marc BaskinWeb Developer

Working with urllo was a simple and reliable way to keep our existing backlinks and traffic when we moved our website.
Patrick PistorMarketing Manager

Who knew redirect management could be this simple? We did

Take control of your redirects without all the usual headaches. Plus, get help from our support and tech teams anytime you need it.

Intuitive, easy-to-use dashboard
Simple, even for non-technical users
Expert customer and tech support
Talk to a human whenever you need one
Analytics that enable better decisions

Learn why global companies choose urllo

The UI is brilliant! It’s very clear and easy to understand, making it simple to share projects or tasks with our team members. We had a number of smaller domains that we wanted to migrate to our main site and urllo made this a seamless process.
Mary PlunkettSEO Specialist

With urllo, I can set up redirects quickly and simply without having to run my own infrastructure. Due to the versatility and wide array of uses in the product I can also centralize all of my redirects into a single place, which is great.
David OppermanDevOps Manager

1000s

Of global redirects created, managed and analyzed.

countries with protected URLs.

Expert guidance for your most complex challenges

We help you get started fast

Get expert guidance and resources when you need them.

Access our help center
Talk to a real person when you need one
Get support with bulk imports
Work with a dedicated success manager (enterprise only)

The urllo team was extremely helpful in getting us set up. We had dedicated help and clear guidelines to get things sorted.
Paul SmithProduct Support Team Lead